
Our Mission:
Providing opportunities that might feel out of reach.
Our goal and mission is working toward providing children with fully funded access to programs like Brazilian Jiu-Jitsu, and Mental Health Counseling resources. We want to make sure every child has the opportunity to be a part of character building programs, that promote self defense, self confidence, and a pathway to a better future.
To promote better lifestyle choices and build pathways to a successful future where goals and aspirations can be met. We plan to place our focus within several different areas of need that our support and resources can be best utilized. We strive to provide underprivileged children and at-risk teens with helpful opportunities that might feel out of reach. Our program places on impact on their childhood experience, and their developing identities, to be a pivotal tool of enrichment in the lives of young kids and teens.

“It’s time you bit the bullet
and started caring about something
with all your heart and energy.”
-Master Genkai, Yu Yu Hakusho
Impact Founders
JOSHUA CONCEPCION
CEO & Genkai Fightwear President
Joshua has a background in Mental Health Counseling as well as Youth & Family case management services since 2014. He has been training Brazilian Jiu Jitsu since 2020 and is a Brown Belt. He also has assisted in coaching the kids program at his local BJJ Gym. As founder of Genkai Fightwear (2023), he is passionate and committed to utilizing his experience and resources to building Genkai Impact to help kids and teens have better access to BJJ and counseling services.
ASHLEY CONCEPCION
COO & Genkai Fightwear Creative Department
Ashley is head of the Creative Department and has had a background in Graphic Design and Photography since 2015. She received her brown belt in Brazilian Jiu Jitsu in 2024. Ashley facilitates the majority of what keeps Genkai Fightwear and Genkai Impact running. With her experience, and resources, she is fully committed to making sure that the day to day business operations are met, and that we can communicate our core values through how we present ourselves and our projects.
Impact Team
GRACE LOPEZ
Board Member, BJJ Advisory
Grace is an advisory board member of Genkai Impact. She has been training Brazilian Jiu Jitsu since 2017 and currently holds a Brown Belt in the sport. She has been an assistant coach in three different kids programs since 2018. As of 2023, she runs her own kids program as head kids coach. She is passionate about using Jiu Jitsu to improve one’s mental and physical well being. Grace is committed to helping Genkai Impact as they provide better opportunities for kids.
Joe’l is a Counseling Advisor for Genkai Impact. He holds a Masters Degree in Clinical Counseling and has over 3 years of counseling expertise. With an extensive background in Case Management, Child Welfare, and Counseling, Joe’l employs a diverse blend of therapeutic approaches including Cognitive Behavioral Therapy, Trauma-Informed Care, and Narrative Therapy. He is committed to using his expertise to support Genkai’s mission, ensuring a compassionate and personalized approach.
JOE’L ASENCIO
Board Member, Counseling Advisory

JOIN THE IMPACT TODAY
WHY GENKAI IMPACT?
Many children deal with financial barriers that limit their opportunities — With Genkai Impact, we hope to remove those barriers buy providing funded training and free gear programs that can help children gain access to programs like Brazilian Jiu-Jitsu.
With fewer opportunities to thrive and a lack of access to positive outlets and supportive mentorship programs — With Genkai Impact, by creating positive outlets and community spaces with mentors, it can foster confidence and provide valuable life guidance. Creating a community where children feel welcomed and empowered to reach goals.
Navigating emotional and psychological challenges can be difficult. Many children experience low self esteem, bullying, and difficult home environments — With Genkai Impact, we hope to provide the tools for support that can teach children how to face challenges head on, build resilience, learn self defense, and more!
As BJJ is a growing and expanding program for both children and adults, there is still limited awareness about the critical life skills and benefits that BJJ has to offer — Through our Genkai Impact program, we hope to provide the community with more education and a better understanding on how BJJ can benefit children through life and in the long run.

= IMPACT MERCH =
100% PROCEEDS GO TOWARD FUNDING GENKAI IMPACT